Telluride-based Latitude 38 is a classic tale of small business success. Founded in 2009, the short-term vacation rental company used a typical paper-based accounting system, with an in-house accountant who reconciled both operational accounts and trust accounts. As the number of properties grew, so did the mountains of paperwork, complexity and billing windows.

By outsourcing operational and trust accounting to ASAP using LiveRez and LiveTrust, the firm cut its billing time by 50% while saving on in-house accounting resources. Latitude 38 is poised for rapid growth in Telluride’s short-term vacation rental market.